GTM Enablement

Posted 6 months ago

About us

Happay (now part of Cred) provides business expense management solutions that streamline the expense workflows of the corporates. Happay helps companies manage business expenses easily and quickly and achieve real-time visibility and control over all business expenditure. With Happay’s business expense card and application, customers can report expenses automatically and management has the visibility and control over how and where the organization’s money is spent, in real time, through web and mobile applications.
Happay has acquired marquee Enterprise customers and has built a trustworthy brand amongst CFOs and CIOs in India. Some of the biggest names of India Inc. our clients like Maruti, Tata Group, UPL, Edelweiss, PWC etc. and are also trusted by some of the innovative companies also: Dunzo, Lenskart, MPL, Swiggy, etc.
We are now setting ourselves up to scale faster

Role : GTM Enablement
Location : Bangalore
Exp: 3+ years

Roles And Responsibilities:

  • Identify knowledge or skill gaps to strengthen teams’ ability to position our value offerings well in front of prospective clients through various channels
  • Organize a wide range of various initiatives, enablement sessions and projects on automation tools and workflows such as sales cycle, adoption walkthrough, policy check, Happay pricing calculator etc. for various teams
  • Maintain constructive communication with Marketing, Sales, Customer Success, Product, Implementation etc. & provide technical services and solutions
  • Effective planning and facilitation of sessions on currently used CRM- Salesforce and various Happay solutions (T&E, Petty Cash, Tax Benefits, Happay Cards)
  • Contribute to maintaining Playbooks(educational content) containing standard processes, guidelines and best practices up-to-date for the various teams
  • Conduct thorough onboarding & continuous training sessions for all GTM Functions.
  • Exceptional negotiation, conflict-resolution and collaboration abilities with multiple stakeholders
  • Monitoring and analyzing KPIs and data post enablement sessions. Measure the effect of the
    sessions on sales cycle, ramp up period, project life cycle, product life cycle, etc.
  • Conduct market research and prepare reports on the latest SAAS industry trends and thus impart them to adopt and implement the best practices in the organization
  • Performing competitor’s analysis to understand where we fall short/long and train the teams on leveraging these into successful closures
  • Serve as a liaison between sales, marketing, BD, product, legal, project management teams etc.
  • Work closely with product marketing team to develop resources and tools that will aid GTM teams engage well with prospects and clients
  • Work with GTM teams to understand the gaps and enable them in the implementation of Go-To-Market strategies in their respective markets.
  • To be proactive in guiding & training on business development, sales, implementation processes, strategies or tools like CRM, Compensation tools, Sales Navigator, etc. to the different teams
  • Create and put into practice a long-term success vision for the organization by running best practices


  • Degree in Business, Marketing, Business Management (or related field)
  • 3+ years experience in a high-performance sales organization (preferably B2B) in sales or sales, enablement, or learning and development of GTM functions.
  • Prior experience in coordinating & planning with key stakeholders in the organization to execute the objectives/initiatives successfully.
  • Profound understanding of CRMs, sales process & sales life cycle in the organization
  • Must be data driven and detail oriented in approach
  • Must be able to prioritize the tasks and streamline processes and operations
  • Ability to thrive in a fast-paced environment

Life at Happay

When it comes to your career, you could work anywhere. With your talent, drive and ambition, we want you to choose us.

At Happay, we have a big, audacious goal – to build a B2B payment platform that gives businesses the visibility, predictability, flexibility and control that no Indian bank can or has given before. There are new things to learn and new challenges to overcome every single day and it’s our job to meet them.

Happay has a very open culture where there are no office cabins and you can reach out to anyone anytime. We have flexible working hours, in-house pantry and a very comprehensive health insurance. You would be working with the best talent in the country, building products that is going to disrupt business payments for good! Be a part of the action.

Job Features

Job CategoryOperations, Sales

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